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  • The economic principle (Links to an external site.)Links to an external site. I will explore is People generally respond to incentives in predictable ways.
  • The overall question I will research to help explore the economic principle is Are consumers significantly influenced to buy things from advertisements?
  • 3-4 subquestions that will help me answer my overall research question are: 
    •   Do advertisements that focus on life style work better than traditional advertisements?
    •   Do advertisements really work on people?
    •   Do people realize that advertisements have an effect on them?
  • Links to 3-4 reliable resources that can help answer the research question: